C.C. FILSON Co. Update

Creative Director Alex Carleton | Art Director Ben Masters | Senior Web Designer Megan Kirby

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Website Redesign

 

A long overdue UI/UX update to for Filson.

Measurements: 

01. make a consistent experience through multiple scenarios.

02. SEO improvements. 

03. Updates to New Users and Accounts, Cart and Introducing a Region selector for upcoming store launches.

Our recommendations were to simplify the navigation and provide users the right information at the right time. 

 

 

Mobile Navigation
Our recommendations were to simplify the navigation and provide users the right information at the right time. 

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